TomorrowMakers

A survey revealed that the majority of women favour real estate over stocks or gold, influenced by government policies and promising benefits for women homebuyers.

ditching stocks and gold for real estate investments
  • 65% of women prefer investing in real estate, while 20% opt for stocks and 8% prefer gold.

  • Government policies supporting women's homeownership have influenced investment preferences.

  • Women enjoy advantages such as joint ownership, lower stamp duty rates, and lower home loan rates.

A recent consumer sentiment survey conducted by real estate consultant Anarock Group indicates that the majority of women exhibit an intention to invest in real estate over stocks or gold. The survey, which involved 2,275 women, reveals interesting insights into their investment choices and preferences.

Also Read: How to be financially secure as a woman

Investment preferences

The survey highlights that approximately

  • 65% of women chose to invest in real estate.

  • 20% of women favoured investing in stocks.

  • 8% of women prefer gold.

Preferred property budgets

Based on the survey results, it was found that a staggering 83% of the respondents expressed a strong inclination for homes priced above Rs. 45 lakhs. An analysis reveals the following distribution among different price ranges:

  • Homes between Rs. 45 lakhs and Rs. 90 lakhs - Among the respondents, approximately 36% favoured homes falling within this price range.

  • Homes between Rs. 90 lakhs and Rs. 1.5 crores - Around 27% of the participants chose properties within this price bracket.

  • Homes priced above Rs. 1.5 crores - Notably, 20% of the surveyed women indicated an inclination for homes in this higher price range.

Investment and end-use

The survey indicates a behavioural shift in investment, with 23% of women opting to purchase property for investment purposes, compared to 18% in the previous study. However, a significant majority of 82% expressed an intention to buy homes for end-use.

Impact of government policies

The survey suggests that government policies supporting and promoting women's home ownership, particularly in lower-income segments, may have influenced the change in investment preferences. 

For instance, under the Pradhan Mantri Awas Yojna (PMAY), homes should be registered in a woman's name or with a woman as a co-owner.

Favourable conditions for women homebuyers

Women homebuyers enjoy certain advantages that enhance their buying experience -

  • Joint ownership and tax deductions - Women can become joint owners of property with their spouses and claim tax deductions individually if they have a separate source of income.

  • Lower stamp duty - Women homebuyers benefit from 1 to 2% lower stamp duty rates if the property is registered in their name. For example, in Delhi, men are charged 6% stamp duty compared to 4% for women. 

  • Lower home loan rates - Several banks, like State Bank of India, ICICI Bank, and HDFC Bank, offer women lower home loan rates, typically around 0.25% lower than prevailing rates.

Also Read: Reduced stamp duty for female homebuyers in Maharashtra - what has changed?

Parting thoughts

The survey highlights the increasing prominence of women as a significant residential real estate buyer segment, particularly in urban centres. Their preferences are shaping newer trends in the real estate market, influencing developers to cater to their specific needs. 

With advantageous government policies and additional benefits like lower stamp duty and home loan rates, women are empowered as homebuyers.

Related: The increase in female crypto investors explained

 

 

 

  • 65% of women prefer investing in real estate, while 20% opt for stocks and 8% prefer gold.

  • Government policies supporting women's homeownership have influenced investment preferences.

  • Women enjoy advantages such as joint ownership, lower stamp duty rates, and lower home loan rates.

A recent consumer sentiment survey conducted by real estate consultant Anarock Group indicates that the majority of women exhibit an intention to invest in real estate over stocks or gold. The survey, which involved 2,275 women, reveals interesting insights into their investment choices and preferences.

Also Read: How to be financially secure as a woman

Investment preferences

The survey highlights that approximately

  • 65% of women chose to invest in real estate.

  • 20% of women favoured investing in stocks.

  • 8% of women prefer gold.

Preferred property budgets

Based on the survey results, it was found that a staggering 83% of the respondents expressed a strong inclination for homes priced above Rs. 45 lakhs. An analysis reveals the following distribution among different price ranges:

  • Homes between Rs. 45 lakhs and Rs. 90 lakhs - Among the respondents, approximately 36% favoured homes falling within this price range.

  • Homes between Rs. 90 lakhs and Rs. 1.5 crores - Around 27% of the participants chose properties within this price bracket.

  • Homes priced above Rs. 1.5 crores - Notably, 20% of the surveyed women indicated an inclination for homes in this higher price range.

Investment and end-use

The survey indicates a behavioural shift in investment, with 23% of women opting to purchase property for investment purposes, compared to 18% in the previous study. However, a significant majority of 82% expressed an intention to buy homes for end-use.

Impact of government policies

The survey suggests that government policies supporting and promoting women's home ownership, particularly in lower-income segments, may have influenced the change in investment preferences. 

For instance, under the Pradhan Mantri Awas Yojna (PMAY), homes should be registered in a woman's name or with a woman as a co-owner.

Favourable conditions for women homebuyers

Women homebuyers enjoy certain advantages that enhance their buying experience -

  • Joint ownership and tax deductions - Women can become joint owners of property with their spouses and claim tax deductions individually if they have a separate source of income.

  • Lower stamp duty - Women homebuyers benefit from 1 to 2% lower stamp duty rates if the property is registered in their name. For example, in Delhi, men are charged 6% stamp duty compared to 4% for women. 

  • Lower home loan rates - Several banks, like State Bank of India, ICICI Bank, and HDFC Bank, offer women lower home loan rates, typically around 0.25% lower than prevailing rates.

Also Read: Reduced stamp duty for female homebuyers in Maharashtra - what has changed?

Parting thoughts

The survey highlights the increasing prominence of women as a significant residential real estate buyer segment, particularly in urban centres. Their preferences are shaping newer trends in the real estate market, influencing developers to cater to their specific needs. 

With advantageous government policies and additional benefits like lower stamp duty and home loan rates, women are empowered as homebuyers.

Related: The increase in female crypto investors explained